Bird’s the Word – the story behind our Chicken meal ingredients

Written by Ashleigh, Natural Animal Nutritionist

Chicken Meat (65%) – Great protein source which aids in muscle growth, skin, tendons, ligaments and hormone production.

Chicken Bone (10%) – As meat contains phosphorous, we need calcium to balance out the calcium/phosphorus ratio. Using ground bone is a safe and healthy way to add calcium. Providing adequate calcium helps healthy bone development.

Chicken Liver (5%) – Liver is an extremely important part of the diet as this secreting organ provides essential fatty acids and protein, vitamin B12, vitamin C, vitamin D and iodine.

Vegetables (15%):

Sweet Potato – This ingredient has a low glycemic index, a good healthy source of carbohydrate and fibre, magnesium, folate, iron and is not a common allergen amongst dogs.

Spinach – High in vitamin K, fibre, thiamine, vitamin A, beta-carotene, magnesium, iron, and a good source of roughage to stimulate the digestive system.

Nutrient Boosters (5%):

Flaxseed – Very rich in omega-3 and omega-6, so great for skin and coat health. Flaxseeds are also excellent for the digestive system and aids in constipation.

Hemp Oil – Very high in omega-3 and omega-6, rich is vitamin E, and high in antioxidants, so fantastic for skin, coat, and joint health.

Pinch of Salt – Iodised salt is a very important mineral that is usually forgotten about. It is crucial that your pets have sodium in their diets, although just a small amount!